Business support for motorsport and automotive businesses
For teams, garages, suppliers and sponsored brands: we help you land sponsors, prove what they got, keep the paddock community together and get through the quiet months.
Who this is for
You might run a race team, a workshop, a parts or accessories brand, a track day business or a rider community. You have a loyal crowd, a calendar built around the season, and sponsors who want content and numbers you pull together by hand at midnight.
What slows down teams, garages and motor brands
Sponsorship by handshake
Deals begin with a chat and end with a thin report. Nobody agreed measures at the start, so renewal talks rest on goodwill and screenshots.
Jobs, parts and quotes untracked
A garage or supplier juggles job cards, parts orders, customer updates and invoices in different places. A chasing call is how you find out something slipped.
Winter cash gap
Race entries, transport and kit cost most before the first round. Income lands after the season starts, so the gap gets covered by credit cards and personal savings.
Community that feeds itself
A rider following is a real asset, yet organising meets, challenges and merchandise relies on one or two volunteers. When they tire, the energy drops.
How we help in the paddock and the workshop
Scope &
Strategy
We work out what each sponsor, customer or event really contributes and costs. You get a season plan: which partners to approach, how to package your audience, and where to tighten spending before round one.
About Scope & StrategySystems &
Solutions
We build sponsor reports that collect results as the season runs, job and order tracking for workshops, merchandise and entry admin that flows from one record, and calm renewals with timely reminders.
About Systems & SolutionsSecurity &
Support
You hold rider details, entry data, customer records and sponsor agreements. We keep each partner's information apart, set sensible access for crew and volunteers, and check in as the team changes between rounds.
About Security & SupportQuestions people ask
How do I write a motorsport sponsorship proposal?
Lead with who watches and follows you, what they spend on, and what you will actually deliver. Brands buy access to people, not a livery. Offer clear tiers, agree how results are reported, and keep it short. A past partner's report is strong evidence.
How should a garage or motor business keep track of jobs and customers?
Use one place for job cards, parts, customer contact and invoicing, so nothing lives only in someone's head or phone. Customers get updates without you chasing, and you see what each job really earns. We help choose and join up the tools.
How do I report results to a motorsport sponsor?
Agree the measures at the start: reach, content, event attendance, sign ups and any enquiries you can trace. Collect them as you go, then send a short, honest report soon after each round. Late and polished loses to timely and clear.
How do I start working with NYAS if I am in motorsport?
Book a call and tell us about the team or business and the season ahead. It is a conversation with no pitch. If we can help, we will explain what we would look at first. There is nothing to prepare beforehand, and no obligation afterwards.
Talk to us about automotive and motorsport.
You tell us what is going on. We tell you honestly whether we can help, and if we cannot, we will say so.