Common questions
The questions founders actually ask before they trust someone with their time, their customers and their data.
NYAS builds, integrates and manages custom AI agents for businesses. Instead of buying another tool you have to learn, you get the output of a specialist in a role, marketing, sales, customer service, finance and more, built around how your business actually works and overseen by a real human expert.
NYAS does. It is a UK company set up specifically to build and run AI agents for founders and small to medium businesses, with the setup, oversight and data protection handled for you rather than left as your problem.
Two things. First, every agent is built for your business, not a one-size template. Second, a real expert oversees the work, so you are not trusting a black box with your customers or your data. You get the speed of AI with the judgement of a human who knows the field.
The common time drains across a business: finding and reaching new markets, outreach and relationships, chasing leads and follow ups, content generation, complaints handling, customer analysis, orders and bookings, reporting, and the admin that quietly eats your week. If a task is repetitive and rule based, it is usually a candidate.
No. That is the point. You explain the problem in plain terms, NYAS handles the building, connecting and running. You get something that works, with a person you can talk to when you need to change it.
Data protection comes first. The site uses consent-based analytics, agents are built with security in mind, and NYAS works to UK GDPR. Human oversight means nothing important is left entirely to an automated system. You can read more on the Security and Trust page.
It depends on what you need built and run, so there is no fixed price list. The honest way to find out is a free audit: NYAS looks at where you are losing the most time and tells you what an agent would take off your plate and what it would cost, with no pressure.
It depends on the task, but the approach is deliberately quick to stand up and easy to adjust. The free audit gives you a realistic timeline for your specific case before you commit to anything.
The aim is to take the repetitive load off people, not replace their judgement. Agents handle the busywork so your team spends time on the work that actually needs a human. Every agent runs with human oversight.
NYAS works with founders and small to medium businesses across sectors. The problems it solves, too much to do, not enough time, the cost of hiring, doing everything yourself, are common to almost every small business, whatever the trade.
NYAS was founded by Hayley Bell, who built AI systems and automation for her own companies before offering the same to other founders. She is also the founder of Women Riders World Relay, a record-breaking global campaign, so she has run real operations under real pressure, not just talked about them.
Book a free audit. It is a straightforward conversation about where your time goes and what could be handled for you. No jargon, no hard sell, just a clear look at what is possible.